An A-to-Z Guide to Influencer Jargon

Are you fluent in influencer-talk? Confident, you’re in all probability glued to your cellphone and an avid user of Instagram, Twitter, Facebook and Snapchat (like the relaxation of us). But social media is plainly no extended just a hobby — it really is a business enterprise. And you can find a whole new vocabulary associated with brand names and people today making (and paying out) funds on #articles. We spoke with Jess Phillips, the founder of Social Typical, a social media marketing company that acts like a matchmaker connecting brand names with influencers, about some of the critical phrases and buzzwords to know, which we’ve turned into a helpful A-Z glossary below. It can be 2017 — time to get schooled, people.

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