Fashion a few months ago Share Tweet Pin Share To support Breast Cancer awareness, Raf Simons has just announced his partnership with Belgium-based Pink Ribbon, an organization that aids in research and prevention of breast cancer. The team-up has resulted in a custom pink ribbon which features the word “HEROES” along with Raf’s first initial “R” on the lower end. “HEROES” was chosen to depict all the women who have fought against breast cancer, as well as to represent all those who have stood-up to raise awareness for the cause. For those who wish to show their support, head over to Pink Ribbon’s website to purchase one now for approximately $3.50 USD. Bonus: Want to stay up to date on our latest Rare Norm news ? For more on the designer, take a look at his Jaws-inspired CALVIN KLEIN 205W39NYC Spring/Summer 2019 Collection.