adidas Gives Snoop Dogg a Talk Show to speak Super Bowl 50

Snoop, an avid football fan was likewise made by the Three Stripes as their head of football development.

“We’ve a longstanding relationship with Coach Snoop, which contains everything from working with him to design trademark footwear, clothing, and uniforms, to the sponsoring the SYFL–his grassroots football system…’Jurisdiction Up’ is the natural expansion of our partnership and offers an ideal stage to showcase Trainer Snoop’s ability, his understanding of the game and how Adidas Football is the sole brand that fuses sports and tradition.”

View the trailer for “Turf’d Up” above and catch the very first episode on December 30 via Snoop’s YouTube station.